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Africa's New Hot Travel Destination
January 11, 2017
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Ethiopia has truly risen from its troubled past and crowned with the title as an African country
with one of the fastest growing economies the world and is an inexhaustible source of wonders
for travelers- a sprawling country of ancient African civilization, colorful festivals, breath taking
landscapes, diverse tribal culture, and amazingly friendly people. Dating back to the very
beginnings of mankind, Ethiopia is old…old, beyond imagination. It is also the land of Queen of
Sheba, a place of legendary rulers, fabulous kingdoms in ancient histories. Mother Nature was
in a playful mood when she created Ethiopia, the result is a land that varies greatly from one
region to the next. With more than 80 languages and some 200 dialects, each ethnic group
preserves its own unique customs and traditions.

While coffee is the country’s largest export, accounting for 60% of all its export earnings, the
Ethiopian Tourism Industry has also experienced a rapid incline in visitors ever since the
launch of its five-year tourism marketing plan and strategy. With the Ethiopian Ministry of
Culture and Tourism’s goal to triple the number of foreign visitors by 2020, the North-Eastern
African country, as well as the oldest independent country on the continent, is well on its way to
becoming one of Africa’s top destinations by 2020.

And with good reason because within the Horn of Africa lies a world of wonders ready to be
explored, waiting to be discovered, voted by Lonely Planet as on the top destinations for next
year in their Best in Travel 2017 Guide.

One of top travel trends which are on the rise and ever-growing is unique custom-designed
tours; a way to engage on a more personal level and to experience a country through the eyes
of a local.

Grand Holidays Ethiopia is a locally owned and operated tour company based in Addis Ababa
with 14 years of experience.  The company with their multi-lingual local and international travel
specialists offers insightful and adventurous expeditions which can be enjoyed from first class
vehicles. In Ethiopia – the birthplace of humanity – there is something for everyone; whether
you want to dig around the historic past and cultural present, climb to mountain tops, be one
with nature or document the journey through specialty photography tours.

It’s easier than ever to travel to Ethiopia with more flights from more destinations direct to the
capital Addis Ababa with Ethiopian Airlines.

Reasons Why Ethiopia is Trending as one of Africa’s Most Loved Countries.


Thirteen Months of Sunshine
That’s how Ethiopian Tourism’s motto rang before it got replaced with Lang of Origins and
even though the slogan changed, the sunshine is still as bright as ever. The Ethiopia calendar
consists of 13 months every year and you can literally take a step back in time.

Vegetarian Heaven
Vegetarian and Vegan travel destinations are highly sought after and Ethiopia is a haven for
non-meat-eaters thanks to its Orthodox Christian traditions that forbids believers to consume
animal products on certain days of the week.

Mecca for Photographers
Photography tours in Ethiopia are an emerging trend and there is no shortage of landscapes,
nature scenes, wildlife and portraits to shoot in Ethiopic; you can brave the wilderness, make
your way through the bustling city and go into Omo Valley to rub shoulders with tribesmen.

A Land of Endemic Wildlife
Ethiopia is a land of natural contrasts, from the tops of the rugged Simien Mountains (4620M),
the third highest mountain in Africa, to the depths of the Danakil Depression, at 120 meters
below sea level one of the lowest dry land points on earth. The wealth of natural beauty that
blesses Ethiopia offers an astonishing variety of landscapes & wildlife. Afro-Alpine highlands
soaring to around 4,620 meters, moors and mountains, the splendor of the Great Rift Valley,
white-water rivers, Savannah teeming with game, giant waterfalls, dense and lush jungle… the
list is endless.

With 14 major wildlife reserves, Ethiopia provides a microcosm of the entire sub-Saharan
ecosystem. Birdlife here is abundant, and there are many endemic mammals from the rare
Walia Ibex to the Ethiopian Wolf, from the Mountain Nyala to the Gelada Baboon and to the shy
Wild Ass, roam free just as nature intended. These offer amazing opportunities for nature &
wildlife travel unparalleled in Africa.

A Land of Ancient History & African Civilization
With a history dating back some 3000 years, Ethiopia is a must for every culturally orientated
traveler. The out of the world rock-hewn churches of Lalibela, the medieval castles of Gondar,
the island monasteries of lake Tana, the ancient city of Axum dating back to 600 BC and so
much more. In total, there are 9 UNESCO World Heritage Sites in the country.

Dallol – Danakil Depression & Erta Ale Lava Lake
In Ethiopia, you will find one of the hottest, lowest and geologically active areas on the planet
and some of the most breath-taking landscapes on earth: the Danakil Depression. Erta Ale,
one of the few permanent lava lakes on earth, active volcanoes, extraordinary landscapes with
different colors of minerals, salt fields, sulphur fields, hot springs and more.

And last but not least – Ethiopia the Birthplace of Coffee

In the tenth century, Ethiopian nomadic mountain people may have been the first to recognize
coffee’s stimulating effect….

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